WHY DEVELOP A PUBLIC RELATIONS CRISIS MANAGEMENT PLAN?
Does your company have a Public Relations crisis plan? If you’re reading this, your answer is probably no. A PR crisis plan is not only important to your business, it’s critical to your business regardless of the size of your business. “In today’s fast-paced and ever-changing world, business is news. Plant closings, mergers and acquisitions, unemployment, strikes, labor negotiations, company expansions, building projects, construction-related accidents and catastrophes are often the lead story on the front page or the six o’clock news. Yet many organizations are totally unprepared or at least ill-prepared to handle the public relations and crisis management aspects of these events.” (Source: click here).
Read more about crisis management here.
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